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Advertising Agencies

Directory of advertising agencies and advertising firms with marketing and creative production services. Research international advertising agencies and internet agencies offering various services. Identify advertising companies that suit your needs.
Direct-Response Print Advertising
Pay for print advertising based on response. Create your free MediaBids account to see if you qualify.
Sample PI Ads | Free Media Plan | Free Account
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Lifestyle Advertising
Barker/DZP specializes in lifestyle marketing for leading brands
www.barkerdzp.com
Facebook Advertising
Reach your customers before they start searching
www.facebook.com/ads /
Advertising Jobs
The Art Institutes - Get Info on the Advertising Program.
www.artinstitutes.edu
Sprokkit
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sprokkit.com
Palmer Advertising
Initial Strategic Development - No Charge. San Francisco & Stockton.
www.palmer-advertising.com
Marketing Results
Full service advertising, PR, marketing & sales support.
www.visithorizon.com
Advertising Agencies
Strategy, Media & Creative For Chain Retailers & Auto Dealers
www.mosaicnet.com
Ocean Media, Inc.
Media Planning & Buying Agency Building Brands with ROI Approach
www.oceanmediainc.com
Travel Marketing
Custom Printed Marketing Materials! Save on All Travel Related Designs.
Travel.Biz.VistaPrint.com
S3
fresh-thinking, full-service advertising, marketing & pr
www.s3s3s3.com
nVision Marketing Works
Your Vision - Your Future at FMI. nVision top marketing solutions!
FranklinMarketing.net
A-Z Advertising Agencies Provider Directory
1-9 | A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z
A
Access Advertising Management
Full-service advertising agency.
www.accessad.com
Adel/Saatchi & Saatchi Advertising
Full-service Greek subsidiary of Saatchi & Saatchi Advertising.
www.adel.gr
Advertising International Limited
Independently-owned, full-service advertising agency.
www.advert-int.com
AdvertisingAgencies.biz
Professional account planners and agency managers who assemble and manage a team of service professionals specifically chosen by their ability to fulfill marketing communications objectives.
www.advertising-agencies.biz
Advertising Creations
International advertising agency specializing in helping foreign companies to advertise in the US marketplace and helping American firms advertise overseas.
www.advertisingcreations.com
AdWise Group
Full service Dallas advertising agency specializing in retail/consumer advertising, franchise marketing and search engine marketing.
www.adwisegroup.com
Allumia Communications
Full-service advertising agency providing creation, communications, public relations, design, branding and marketing services.
www.allumia.com
Almap/BBDO
Full-service Brazilian division of BBDO Worldwide.
www.almapbbdo.com.br
Abbott Mead Vickers (AMV) BBDO
Largest agency in the UK. The AMV Group of companies spans PR, direct marketing, sales promotion, design and contract publishing.
www.amvbbdo.co.uk
Anderson Spratt Group
Integrated communications management agency providing advertising, marketing and public relations services.
www.anderson.co.uk
Armstrong Partnership
Marketing and promotions agency with experience in brand management, public relations, graphic design, production management and corporate promotions.
www.armstrongpartnership.com
Arnold Worldwide
Advertising and marketing communications agency. A Havas Advertising company with locations in Boston, London, San Francisco and Washington, DC.
www.arn.com
ASATSU-DK
Japanese advertising, marketing and public relations company. Asatu Inc. and Dai-Ichi Kikaku Co., Ltd. merged on January 1, 1999 to form ASATSU-DK.
www.asatsu-dk.co.jp
Avance Comunicacion de Mercadeo
Provider of advertising and marketing solutions.
www.avance.com.co
B
BAM Solutions
Online advertising agency that plans, creates and executes online projects.
www.bam.net
Bates Frankfurt
Division of Bates Worldwide, offering advertising and integrated marketing communications services.
www.bates.de
BBDO Worldwide
Global agency network within Omnicom Group with nearly 300 offices in 74 countries.
www.bbdo.com
BBDO Athens
Marketing and brand building services for local and international companies.
www.bbdoathens.gr
Business Communication
Full-service advertising and marketing communications agency.
www.bcbs.it
B Com3 Group, Inc.
Global advertising and diversified marketing services holding company with more than 500 operating units in over 90 countries worldwide. Agency brands under the B|Com3 umbrella include the Leo Burnett Company, D'Arcy, Masius Benton & Bowles, N.W...
www.bcom3group.com
Bomstein Agency, The
Based in Washington DC, firm is composed of writers, designers, strategists, account managers, full service print and broadcast media, public relations and a interactive media personnel.
www.bomstein.com
BrainStorm Group
Marketing communication agency providing advertising, direct marketing, public relations, promotion and event planning.
www.brainstormgroup.com
Brown Communications Group
Provider of strategy, advertising, interactive and public relations services. Locations in Calgary, Regina and Winnipeg, Canada.
www.browncommunications.com
C
C2 Imagens
Agency provides advertising and communication services in Internet and multimedia.
www.c2imagens.com.br
Communications Alliance (CA)
Integrated international communications company with branding solutions via advertising, the Internet and public relations.
www.ca.dk
Calexis Advertising
Agency provides advertising, sales promotion, event marketing and direct marketing services.
www.calexis.com
Capstone Communications Group (Canada)
Services to help businesses improve marketing efforts, corporate image and marketing materials.
www.capstonecomm.com
CBA Design & Marketing (United Kingdom)
Provider of advertising, public relations, promotions, design concepts, artwork, illustration, copy and research supporting services.
www.cba-design.co.uk
Cross-Border Communications
Provider of international business-to-business communications using new and traditional media.
www.cbc.dk
CCP Gruppo Dentsu
Italian subsidiary of the Dentsu group.
www.ccp.it
Reibo & Cetera
Full-service advertising agency.
reibo.cetera.no
Media Line
Agency specializing in marketing and media services in Belgium.
www.cia.medialine.be
Clark Communications Inc.
Company provides advertising, graphic design, public relations and interactive media services.
www.clarkcominc.com
Cobalt Blue
Marketing communication consultancy providing public relations and marketing services.
www.cobaltblue.com
Cohn and Wolfe
International public relations firm.
www.cohnwolfe.com
Colenso Communications Limited
Full-service advertising agency. Part of the Clemenger Australasian network in association with BBDO Worldwide.
www.colenso.co.nz
Concept Communications, Inc.
Integrated marketing, direct response campaigns and corporate marketing materials. Branding and marketing strategy.
www.conceptcommusa.com
Conrad Advertising
Agency offers advertising and media buying to the travel and tourism industry, and increasingly in education, recruitment and technology.
www.conrad.co.uk
Contact Advertising Agency
Agency offers a range of advertising services including research, development of concepts and strategic planning.
www.contact.ru
Core Creative Inc.
Offers targeted strategic thinking and creative design for advertising services.
www.corecreative.com
Cundari Group Ltd.
Integrated advertising agency. Based in Toronto with affiliate offices in New York and London.
www.cundari.com
D
Daiko Advertising (Japan)
Full service agency with overseas operations, including Daiko Communications Asia,Co.,Ltd. in Hong Kong, Daiko HWG Advertising Corp. in Taipei, Daiko Pacific International Advertising Co.,Ltd. in Beijing, and Shanghai Daiko Maocu Advertising Co....
www.daiko.co.jp
DDB Needham
Denmark division of DDB Worldwide.
www.ddbneedham.dk
Dentsu Advertising (Japan)
Global full service agency with overseas subsidiaries in Europe, the Middle East, Asia, Oceania, and the United States.
www.dentsu.co.jp
Deutsch Inc.
Full service creative agency with experience in automotive, business- to-business, consumer products and services, fashion, financial services, healthcare, high tech, professional services, retail, telecommunications, travel and hospitality. Ba...
www.deutschinc.com
Duckworth Finn Grubb Waters
Advertising and media company.
www.dfgw.com
Desgrippes Gobe Group (d/g*)
Image and brand creation agency providing creative design, creative consulting, architecture and interactive. Offices worldwide in New York, Paris, Tokyo, Seoul, Lyon and Brussels.
www.dga.com
Die Drei!
Full-service advertising agency with partners in Los Angeles, Paris and London.
www.diedrei.com
Den Kreative Afdeling WorldWide
Advertisements, commercials, multimedia, direct mail.
www.dka.dk
E
Elfwendahl & Co
Advertising agency.
www.elfco.se
Felix & Jasper BV
Marketing communication and design.
www.euronet.nl
Everards Advertising & Multimedia
Full-service advertising, digital photography and interactive media agency.
www.everards.com
Exclusive Communications
Integrated marketing communications agency providing advertising, direct marketing, public relations, branding, positioning, web site consultation and production services.
www.exclusive.biz
F
FCB Worldwide
Global agency network, owned by True North Communications.
www.fcb.com
Foot Cone & Belding (FCB) Worldwide
Advertising organization operating in 92 countries; owned by True North Communications and affiliated with approximately 35 specialized communications companies; key offices in Chicago, Costa Mesa, Detroit, Los Angeles, Newport Beach, New York a...
fcb.com
Foster Nunn Loveder (FNL Group)
Advertising media and communications company.
www.fnl.com.au
G
GK Creative Communications
Full-service marketing communications company providing strategic and creative services, including advertising, web site design and implementation and marketing campaigns.
www.gkcreative.com
Full Service Advertising Agency
Full Service Advertising Agency provides integrated brand, marketing and advertising strategies to competitively position your business.
www.gnamg.com
Grey Communications Canada
Canadian based firm providing direct marketing, interactive media and strategic planning.
www.grey.net
H
Havet
Communications agency providing strategic and creative services.
www.havet.se
Howell Henry Chaldecott Lury (HHCL)
Agency offering creative communications services in print, television, radio and other forms of media.
www.hhcl.com
High-Touch Communications
Delivers results-driven integrated marketing programs by combining cutting-edge technology with expertise in design, advertising, packaging, sales promotion, direct marketing and interactive communications programs. Based in Canada.
www.hightouch.com
TBWA Hunt Lascaris
Division of a global, full-service advertising agency.
www.huntlas.co.za
Hyde Burnett
Communications agency providing public relations, media management and multimedia services.
www.hydeburnett.co.uk
I
Impiric
Strategic creative consultants specializing in technology and data services.
www.impiric.com
Incepta Group plc (United Kingdom)
International marketing and communications group comprising of advertising, public relations, marketing services, design and branding; operates internationally through 38 offices worldwide, headquartered in London.
www.incepta.com
InfoHarvest
Provider of creative marketing Web development services with an emphasis in the agricultural and food industries.
www.infoharvest.ab.ca
Interline Creative Group
Full service business-to-business, list brokerage and direct response advertising agency.
www.interlinegroup.com
Bates Ireland
Division of Bates Worldwide, offering advertising and integrated marketing communications services.
ireland.iol.ie
J
Jerlov & Company
Sweden-based advertising agency specializing in consumer brands.
www.jerlov-company.se
JRA Studios
Full-service advertising and marketing agency that has grown into a totally integrated technology and communications resource serving the international market.
www.jra.com.au
JWTSC UK
J. Walter Thompson specialized communications company. Expertise in recruitment and HR, branding and product advertising, media buying and planning, response handling and the creative disciplines.
www.jwtworks.co.uk
K
Kang and Lee Advertising
Marketing and communications agency specializing in the Asian-American market.
www.kanglee.com
KDM Communications
Integrated marketing communications agency specializing in the scientific and medical industries.
www.kdm-communications.com
L
LA 411
Directory and listing of qualified production resources for film and video. Includes directors and ad agencies. Hollywood, California.
www.la411.com
Lamberts Creative
Design and communications company providing creative solutions for clients in Scotland and Europe.
www.lamberts-creative.ndirect.co.uk
Landor Associates
Branding consultants and designers worldwide offering integrated brand consulting, marketing research and creative and design services.
www.landor.com
Line By Line Graphics
Graphic design firm specializing in advertising, magazines, annual reports, brochures, catalogs, trademarks, posters, newsletters, logos, corporate identity, publications, packaging and entertainment design solutions.
www.lbldesign.com
Advertising Agencies
Leadback.com Brings Visitors Back After They Leave Your Site.
www.leadback.com
Limelight Integrated Communications
Agency providing advertising, public relations, direct response, sales promotion and corporate services.
www.limelight.org
Lowe Lintas & Partners Woldwide
Global agency with 191 offices span 81 countries worldwide; formed by merger between Lowe & Partners and Ammirati Puris Lintas.
www.loweworldwide.com
M
M3 Communications Group, Inc. (Bulgaria)
Provides public relations, advertising, business contacts and web services.
www.m3bg.com
M5 Marketing Communications
Agency provides traditional and new media advertising services, specializing in retail. Locations in St. John's, Moncton and Halifax, Canada.
www.m5.ca
Find the Right Ad Agency from Over 5,000 in Our Database
Match up with the right marketing agency online. Post a project and see who matches up with you. It is easy, fast and free.
www.MarketingMatchup.com
Expert Industrial B2B Marketing Team
Total industrial marketing solutions, including strategic planning, Expert Web development, Web site optimization, graphic design and agency services.
www.marketstrong.net
MC Art Design Communications
Provider of creative and strategic communication and design services.
www.mcart.org
McCann-Erickson
Company includes major worldwide networks in advertising, direct and relationship marketing, sales promotion and event marketing, healthcare communications, corporate branding and product packaging, as well as linked, closely allied resources in...
www.mccann.com
McCann-Erickson Deutschland
Full-service German division of McCann-Erickson.
www.mccann.de
McConnells
Privately-owned, full-service marketing communications company.
www.mcconnells.ie
McGill Buckley (Canada)
Firm providing advertising, marketing and design services.
www.mcgillbuckley.com
Direct-Response Print Advertising
Pay for print advertising based on response. Create your free MediaBids account to see if you qualify.
www.mediabids.com
Mills Hughes & Partners
Advertising, marketing and PR agency.
www.mills-advertising.com
Mudra Communications
Indian advertising agency with several locations throughout India.
www.mudra.com
Mycoff Advertising and Design
Full service agency, providing marketing, advertising and design solutions, including branding, identity, web design, print, media planning, trade show and collateral for companies seeking comprehensive marketing programs.
www.mycoff.com
N
NY 411
Searchable directory of film, video, television and theatrical production resources in New York. Also includes advertising agencies and directors.
www.newyork411.com
Nustad & Partners
Business-to-business advertising agency. Also provides Internet programing and web architecture.
www.nustad.no
O
ArtCom (Japan)
Japanese advertising, marketing and promotions agency. Provides localization planning, consultation and language services. Located in Minato-ku, Tokyo.
www32.ocn.ne.jp
Ogilvy
The Ogilvy Group web site describes Ogilvy & Mather, OgilvyOne, and OgilvyInteractive, providing contact information for all offices worldwide.
www.ogilvy.com
P
Padulo Integrated
Full-service advertising agency.
www.padulo.ca
Paradiset DDB
Communications agency in Sweden.
www.paradiset.se
Percept
Full-service provider of advertising and marketing services.
www.perceptindia.com
Phang & Naughton Marketing Services (P&N)
Marketing communications agency providing public relations, event management, graphic design and photography services.
www.phangnaughton.com
Planete Interactive
Agency specializing in Internet marketing and development. Part of the Extreme Agency. Based in France.
www.planete-interactive.com
Doorhanger Advertising: PowerDirect.net
Accurate, reliable analytics. National, audited distribution. Increase ROI, lower costs & get higher response rates than direct mail.
www.powerdirect.net
PubliGroupe S.A.
Active on a worldwide basis in the field of promotion and advertising sales. Serving media and advertising markets in Switzerland and around the world. Business branches include PubliPresse, Publicitas Promotion Network, PubliDirect and PubliOn...
www.publigroupe.com
Q
Quarry Integrated Communications
Agency provides communications planning, advertising and communication arts, public relations, database and direct marketing, interactive multimedia, information engineering and technical documentation.
www.quarry.com
R
Rainier Corporation (United Kingdom)
Global public relations and advertising agency serving only the technology companies.
www.rainierco.com
RDW Group
Full-service agency providing advertising, public relations, marketing, consulting and interactive services.
www.rdwgroup.com
The Advertising Red Books
Contains profiles of international advertising agencies, including agency accounts, fields of specialization, media gross billings and contact information.
www.redbooks.com
Reid Group
Agency providing advertising, corporate communications, design and new media services.
www.reidgroup.com
R.J. Kolar
Advertising and marketing agency.
www.rjkolar.com
Design Factory
Provider of services including image development, advertising, marketing, promotions, media strategy, copywriting, illustration, photography and print production.
www.rkdesignfactory.com
Roche Macaulay & Partners Advertising
Agency provides research, media planning and buying, design, direct response advertising and public relations services.
www.rochemacaulay.com
Ross Advertising & Design
Full-service advertising agency.
www.rossad.co.uk
R&R Advertising/Moscow
Agency providing services in graphic design, web design, television and other special projects.
www.rrmoscow.com
Ruder Finn
Provider of fully integrated public relations, marketing and advertising services. Locations in New York, Los Angeles, Chicago, San Francisco, Washington DC, Boston and Raleigh, North Carolina.
www.ruderfinn.com
Ryan EMO Advertising
Agency specializing in recruitment advertising for human resources needs and corporate design services.
www.ryanemo.com
S
Saatchi & Saatchi Worldwide
Integrated communications company with offices in 92 countries. A subsidiary of Publicis Group.
www.saatchi-saatchi.com
Scama Advertising
www.scama.com.br
Scimitar Advertising
Creative communications agency specializing in graphic design, web site design, video production, 3D animation, interactive media and exhibition design.
www.scimitar.com.au
Grupo Sima
Brazilian media company with radio stations, newspapers and magazines.
www.sima.com.br
Springer & Jacoby Werbung
Full-service agency specializing in television and print advertising.
www.sj.com
Start
Advertising agency with an emphasis on print and television campaigns.
www.start-advertising.de
Stainless Steele Communications (Canada)
Creative and strategic marketing agency providing design, media and public relations services.
www.steele.on.ca
Strattons
Communications agency providing a full range of services.
www.strattons.co.uk
Strawberryfrog
International agency offering advertising and branding services as well as Internet and new media development.
www.strawberryfrog.com
StriXory
Video production company offering presentational video, documentaries, TV commercials, instructional video and interactive video.
www.strixory.se
Suxess Verlags - und Werbeges
Agency offering traditional media services as well as web design and multimedia.
www.suxess.co.at
T
Tokyu Agency Inc.
Japanese communications agency.
www.tag.co.jp
Impuls Advertising
Advertising agency in Switzerland.
www.tbwa.ch
TBWA GGT Simons Palmer (United Kingdom)
Full service global agency in London.
www.tbwa.co.uk
TBWA Worldwide
www.tbwa.com
Ad Store
Independent global advertising agency with locations throughout the world.
www.the-adstore.com
Adlib Group
Marketing communication agency providing direct marketing and advertising services.
www.theadlibgroup.com
Thin Edge Communications
Creative agency with a focus on multimedia communications from print advertising to custom CD-ROM production.
www.thinedge.com
McMillan
Agency specializing in advertising, writing and design.
www.thinkup.com
Tokyu Agency
Agency providing marketing and communications services and consulting.
www.tokyu-agc.com
Telia & Pavla/BBDO
Agency providing advertising and marketing communications services in Cyprus.
www.tpbbdo.com.cy
Tri-Media Marketing & Publicity
Full-service provider of integrated marketing communications including advertising, design, public relations, research, web design and multimedia.
www.tri-media.com
True North Advertising Group (Canada)
Advertising agency specializing in the shopping-center industry and Internet presence. Based in Toronto, Ontario.
www.truenorth.ca
U
UniWorld Group, Inc.
Multicultural advertising and communications company with offices in New York, Washington D.C. and Los Angeles. Created UniWorld Films, which specializes in film marketing and film-related promotional events.
www.uniworldgroup.com
V
Vert Pomme S.A.
Full-service agency offering creative communication and graphic design services.
www.vert-pomme.ch
Vickers & Benson
Full-service agency offering advertising, public relations and web development services.
www.vickersandbenson.com
Virtuoso Communications
Provides strategic and creative advertising, web development, graphic design and media services.
www.virtuoso-net.com
W
Walkers Advertising
Agency provides creative solutions in both traditional and new media.
www.walkers.co.nz
Warne Marketing & Communications
Full-service marketing and communication agency providing strategic and creative services, including database and direct marketing, sales incentives, telemarketing, market research, advertising, public relations and sales promotions.
www.warne.com
Wellcom
Communication consulting agency offering corporate communications, advertising, public relations and graphic design services.
www.wellcom.fr
White Horse Advertising
Full-service agency offers advertising, web development, film production and publishing services. Firm specializes in outdoor bus shelter advertising.
www.whitehorse.com.cn
Whitton Publicity Services (VPS)
Business-to-business and industrial marketing communications consultancy providing advertising, public relations, literature, direct mail, exhibitions and Internet services.
www.whitton.clara.co.uk
WPP Group
Communications services parent company that provides services to local, multinational and global clients, including more than 300 of the Fortune Global 500.
www.wpp.com
Worldwide Partners
International network of independent marketing communications firms.
www.wwpartners.com
Y
Yomiko Advertising Inc.
Japanese advertising agency.
www.yomiko.co.jp
Young & Rubicam Inc.
Global network of companies in advertising, public relations, identity and design, sales promotion, direct marketing and health care communications.
www.yr.com
Young & Rubicam Buenos Aires
Argentinian division of Young & Rubicam. Provides advertising, public relations, identity and design, sales promotion, direct marketing and healthcare communications.
www.yr.com.ar
Z
  • 24-7 Real Media, Inc.
  • A-Com AB
  • Abbott Mead Vickers Plc
  • Adlink Internet Media AG
  • Advantex Marketing International Inc.
  • Antwerpes AG
  • Aptimus, Inc.
  • Asatsu-DK Incorporated
  • Brandaid Marketing Corporation
  • Bv Group Plc
  • Care Concepts I, Inc
  • CHANNELFLY PLC
  • CHEIL COMMUNICATIONS INCORPORATED
  • Copyright Promotions Licensing Group
  • Corpcom Limited
  • Cossette Communication Group
  • Cyber Agent Ltd
  • Edip
  • Evia Oyj
  • Far East Ddb Public Company Limited
  • Genesis Intermedia, Inc.
  • Ggt Group Plc
  • GGT GROUP PLC- ADR
  • Grey Global Group Inc.
  • Healthworld Corporation
  • Hunan TV & Broadcast Intermediary Co., Ltd.
  • Imedia International, Inc.
  • Innovation Holdings, Inc.
  • Interactive Brand Development, Inc.
  • Interactive Multimedia Network, Incorporated
  • Kupper Parker Communications, Inc.
  • Lois/USA, Inc.
  • Magclick Incorporated
  • MAXXCOM INC
  • Media Business Group Plc (the)
  • Mosaic Group Inc
  • Motionposter Plc
  • Nanjing Dahe Outdoor Media Co., Ltd
  • New Media Industries Plc
  • Ogilvy Group, Inc.
  • Omnicom Group Inc.
  • Photon Group Ltd
  • Primesight Plc
  • Promotions.com, Inc.
  • Publicis Groupe SA
  • QUIKBIZ INTERNET GROUP INCORPORATED
  • Rediff.com India Limited
  • Shaanxi Broadcast & TV Network Intermediary Co., Ltd.
  • Societe Generale D'affichage
  • Stw Communications Group Limited
  • Ten Alps Communications Plc
  • Thema Vision
  • Tibet Shengdi Co., Ltd.
  • Tomorrow Focus AG
  • Trader Classified Media NV
  • TRUE NORTH COMMUNICATIONS, INC.
  • Universal Outdoor Holdings, Inc.
  • USA.net, Inc.
  • Xoom.com, Inc.
  • Young & Rubicam Inc.
  • YP Corp
Lifestyle Advertising
Barker/DZP specializes in lifestyle marketing for leading brands
www.barkerdzp.com
Facebook Advertising
Reach your customers before they start searching
www.facebook.com/ads /
Advertising Jobs
The Art Institutes - Get Info on the Advertising Program.
www.artinstitutes.edu

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Guide to Hiring a Full-Service Advertising Agency

What you need to know before putting your company's image in an agency's hands


As your business grows – and your marketing becomes more focused and polished – it may come time to step up to hiring a full-service advertising agency.

Full service ad agencies can:

  1. Relieve some of your marketing burden, leaving more time to attend to other vital tasks.
  2. Offer experienced and professional suggestions for improving your company's public profile.
  3. Make your company look great on many levels through ads in multiple media, public relations, and printed promotional materials.


Action Steps

The best contacts and resources to help you get it done

Do your homework Dig out the Rolodex and tap colleagues for recommendations, particularly for agencies familiar with your type of business. Peruse advertising industry magazines or Web sites to research agencies who might service your or business style or size. Finally, have a budget so you know how much you can afford to spend with an agency.

I recommend:  For comprehensive listings of agencies, check the AdWeek Directory or the A to Z Advertising Agencies listing at the About.com advertising portal. To read up on industry news, click on Advertising Age's Web site, adage.com or search the Yahoo! Directory for marketing and advertising trade magazines.

Perform due diligence When contacting prospective agencies, request a portfolio, review the agency's Web site, and examine their work for other clients. Contact current and past clients and find out what they liked or didn't like about the agency's efforts.

I recommend:  Read the buzz on the good, the bad, and the ugly on advertising blogs like AdAge's Small Agency Blog or The Print Advertising Blog, or consult The American Association of Advertising Agencies, the industry's largest trade organization.

Ask Detailed Questions Does the agency work by the project, the hour, or on commission? What aspects of marketing will the agency govern? What experience does the firm have representing similar businesses? Does their prior work feel like a good fit for your business or products?

I recommend:  Inc.com offers 10 great questions to ask before choosing an ad agency. AllBusiness.com also offers helpful insights into choosing the best agency for your business.

Tips & Tactics

Helpful advice for making the most of this Guide
  • Develop an advertising budget as part of your annual business planning to avoid haphazard overspending.
  • Ask whether the agency outsources any of its work to ensure they work with reputable, professional firms.
  • Find out what kind of contact you'll have with the agency during the course of the project and how accessible staff will be to any future concerns.
  • Ensure you have a written agreement outlining all aspects of the ad campaign, including the timeline for completion and launch.
  • Make sure you know your options for revisions if you're unhappy with any aspect of the project.

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Guide to Hiring a Full-Service Advertising Agency
Guide author
By Toni Klym McLellan
Advertising & Marketing
User Rating
7.1
out of 10
What you need to know before putting your company's image in an agency's hands.
As your business grows – and your marketing becomes more focused and polished – it may come time to step up to hiring a full-service advertising agency. Full service ad agencies can: Relieve some of your marketing burden, leaving more time to attend to other vital tasks. Offer experienced and professional suggestions for improving your company's public profile. Make your company look great on many levels ... Read more